How Strategic Photography Drives Sales for Everything from Baked Goods to Industrial Hardware Using Professional Imagery to Drive Annie’s Bakery Sales I recently had the chance to go behind the scenes with one of the area’s most well-known and loved gluten-free bakers, Annie Cronin of Annie’s Gluten-Free Bakery in Shirley, MA. On the menu were […]
Why Commercial Lifestyle Photography Matters To Your Business Think about the last time you bought something online or researched a company. What drew you in? Chances are, it wasn’t just a plain product photo on a white background—it was an image that made you feel something. That’s the magic of commercial lifestyle photography. It transforms
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What is 360-Degree Product Photography & Why Is It Important To Your Business Success? In the competitive world of e-commerce and digital marketing, high-quality product visuals are essential. However, in an era where consumers demand more interactive and immersive shopping experiences, 360-degree product photography has emerged as a game-changer. This advanced imaging technique allows customers to explore
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Driving Sales for WeWork, Golden Girl Granola, Tiny Tags, and Octoscope through Strategic Photography Inside My Architectural Shoot For WeWork I was commissioned recently to take on a shoot of WeWork’s co-working space in Boston’s back bay. Working with local prop stylist, Kate Colangeli, I set about to capture the look and feel of the
How to Prepare for a Food Photography Shoot If you’re ready to elevate your food photography game, you’re in the right place. In this guide, we’ll show you exactly how to prepare for a food photography shoot—from selecting the dishes to styling them perfectly on camera. Learn how to prepare for a food photography shoot with
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Documenting High-Tech Innovation, Lifestyle, and Community in Boston and Beyond A Different Kind of Picture Day For Kids At The French-Speaking EFGB School in Cambridge I teamed up recently with the folks at Ecole Française Greater Boston, a French immersion school for kids in preschool to 5th grade. We spent the morning shooting both stills and
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Why Professional Imagery for Precision Tools, Wayfinding Signage, Medical Devices, and Corporate Headshots Is a Business Necessity Getting Up Close With Emuge-Franken’s Newest Precision Cutting Tools Emuge-Franken of West Boylston, MA and I teamed up once again to highlight their latest products. The job involved photographing their latest taps, treadmills, and end mills actively manufacturing
On-Site Product Shoots, CEO Headshot, and In-studio Food and Product Shoots, Shooting Nexcelom’s New Generation of Cell Counters Nexcelom Bioscience hired me recently to do an on-site product photography shoot at their facility in Lawrence, MA. The products are the latest in automated cell counters and image cytometry for cell analysis for the scientific community.
Machining, Personal Branding, and Lifestyle Shoots Highlighting Precision Machining Capabilities for Fairview Machine Co. I had the opportunity shoot some lifestyle photography with the team at Fairview Machine of Topsfield, MA. Fairview has developed a worldwide reputation as an outstanding source for advanced machining and assembly service. In addition to teaming up with MMP to provide updated
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Building Brand Authority for Industry Leaders Through Authentic Lifestyle and Product Imagery—Plus a New Website! Crafting an Authentic Employer Brand for Universal Robots through Lifestyle Photography New client, Universal Robots, hired me recently to come to their Boston office for a lifestyle photoshoot showcasing what it’s like to work there. From robotics stations to training
