Boost E-Commerce Sales with the Right Product Photography With an example from one Windham, NH client Did you know, 26% of online shoppers abandon their shopping carts due to a lack of quality product photography? This is according to the Shotfarm Product Information Report for 2015-2016. But all reports aside, intuitively, this makes a lot of sense. As […]
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Waltham-based 6AM Health Founder Discusses working with Mark Mendoza Photography And why food products in the Boston area should be shot by a food photographer. Just like any fast-rising start-up, 6AM Health has always been careful about walking that fine line between being scrappy with their resources – and figuring out when it’s worth investing
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Location Photography: When Should Products Be Photographed On-Site? Plus, how shooting on-location saved this Wilton, NH company time and stress Sixty miles: that’s about the distance between Wilton, NH and Boston, MA. Which also happens to be the distance one of my Wilton, NH clients was about to lug a bunch of large, heavy belt-winding
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On-location Photography shoots: why a photographer must be flexible and prepared With a little proof from a recent location shoot in Boston, MA! Location photography shoots are many things: exciting, fun, interactive, logistically simpler for the client, and sometimes – full of mystery for the photographer. In my experience, when I arrive on-location for a
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Why Professional Services Should Hire Professional Photographers With an example from a law firm in Providence, RI Professional Services: This is a term that covers quite a broad range of industries, everything from Accountants and Financial Advisors to Lawyers and Consulting firms, and a mountain of professions in between. Yet, what do all of these many
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How to Find the Right Photographer (Avoid a Jack Of All Trades) Showcasing a Devens, MA restaurant shoot You know the phrase “a jack of all trades, a master of none”? When it comes to hiring a professional photographer, the “jack of all trades” type is typically the kind you’ll want to avoid. Actually, the best
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The Numbers Don’t Lie: High Quality Photos Help Boost Sales How Online Companies Can Stand Out In A Visual World It’s been said that content is king, but when it comes to online sales, professional photography is the real king. Why? We live in a visual world and we’re primed to receive and process information
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Overwhelmed By Big Volume Product Photography Needs? How I Help Clients like Parker Hannifin of Hollis, NH Manage a Large Volume Product Shoot Have you ever felt overwhelmed when trying to visualize the scope of a project? Picture this: Your marketing team is ready to roll out your company’s new website after months of work. Suddenly
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3 Tips for Finding the Right Packaged Food Photographer Highlighting a Granola Company from Shirley, MA Are you looking for a photographer to shoot your packaged food products but not sure where to start? The best advice I can give to someone in the early stages of research is to head straight to each photographer’s
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How Post-Production Photo Editing Can Make Your Life Easier See how advanced photoshop saved a Westford, MA law firm time & money A professional photography shoot is a two-step process: The photoshoot phase and the post-production phase. Not very long ago, that second phase meant spending hours mixing chemicals inside a dark room. Today, it means sitting
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